Search

Configure marketing groups for Connected Recommendations

Configuring your marketing groups is a prerequisite for Connected Recommendations, which includes features like Top selling products. Without these configurations, personalized recommendations and region-specific content will not function as expected.

The Connected Recommendations settings allow you to map Engage marketing groups to Elevate markets, enabling region-specific configuration, accurate data flow, proper localization, and alignment with the correct infrastructure cluster.

How it works

Elevate markets are configured once in Config Hub and can then be reused across marketing groups. Each market defines how Engage connects with Elevate, localizes content, and structures e-commerce URLs.

Step 1: Create an Elevate market

  1. Go to Config Hub > Connected: Elevate > Elevate markets, and select Create. 
    Config Hub showing the Elevate markets list with the Create button
  2. Edit your Elevate market and configure the following settings:
    • Name
      Optional. If not set, market and locale data from Elevate will be used.
    • Cluster ID
      Your unique Elevate identifier. Found in Elevate under Integration / Credentials. The name of the cluster and environment can be seen in the UI after input. Read more here
    • Elevate market
      Links the configuration to a specific market in Elevate, ensuring data and recommendations follow that market's structure and rules.
    • Elevate locale
      Defines the locale used when calling Elevate, enabling proper localization of language and regional preferences.

    • Base URL
      Your market's storefront URL, including the protocol and without a trailing slash (for example,www.voyado.co.uk or https://www.voyado.com/se). Product links are built by appending each product's relative URL from the Elevate product feed to this base URL.

      If the links lead to the wrong page, the relative URL in the feed doesn't match your storefront's current URL structure. Contact your Voyado contact person.

Select Save and the market can now be used in Engage. 

Screenshot of the Elevate market configuration dialog in Engage
 

Step 2: Map a marketing group to an Elevate market

  1. Go to Configure Engage and select the relevant marketing group. 
    Configure Engage area showing the list of marketing groups
  2. At the bottom of the marketing group page, the Connected Recommendations settings are available. Select the Elevate market that corresponds to this marketing group. 
    Marketing group page showing the Connected Recommendations section with an Elevate market drop-down

The selected market's cluster, locale, and base URL will automatically apply to all Connected Recommendations in that marketing group.

Multibrand tenants

If you have multiple brands in the same Engage tenant, each mapped to a separate market in Elevate, create one Elevate market per brand. In this case, you don't need to map each market to a marketing group. Instead, use the market override functionality in Design Studio to select the correct Elevate market per send.

Read more about market override in Design Studio

Was this article helpful?

/