You have an automation flow set up, and you want to add an email to it. Here are the steps to follow.  If you've already created the automation sendout you need, please jump straight to the section Your list of automation sendouts. 

Creating the automation sendout

If you haven't created the automation sendout yet, you can get detailed guidance in Creating a new email from a template, but here is a short version: 

1. Go to Messages> Email> Create new. Select the Automation option.
2. Select which template to use
3. Go to the Design Studio, and create a design with regional variants.
4. Save your design. Regional variants will be included. 

You will find all your emails that have been created for automation, including their regional variants in Messages > Email > Automation sendouts. From here, you can also create a new automation email using the Create new button 

Adding the sendout to an automation

1. Navigate to Automations. (Depending on if you have an existing automation or not; create a new automation, AI-generate an automation or select a draft or active automation).

2. In your chosen automation, click the plus sign and the Choose activity menu will show up. 

3. Select Send email sendout. 

4. You are now on the Send email sendout page. Under Choose email, select the automation email you want to use. Note that the content of the automated sendo. 

You will see all the variants you have created as part of your automation sendout, meaning the marketing groups you have selected. 

Note that you can also send a specific variant of the selected email. Use the the switch named Send specific variant, and you will get a dropdown menu where you can select which variant to send. 

5. Click Done. Your email has been added to the automation.

Article last reviewed 29 September 2025 10:12