Voyado Engage

Voyado Engage functional specification

Here is a list of features available in Engage. You can learn more about these features by searching for them here on Help Center or on the developer site

Customer Experience Platform (CXP)

These are the standard features available for Voyado Engage.

  • Contact overview
  • Contact cards with custom data attributes
  • Ability to target audiences and save segments based on purchase behavior and contact data, including Elevate session data when Elevate is implemented
  • Financial, customer base, and communication reports
  • Dashboard
  • Consent management and data extracts for GDPR compliance
  • E-com integration APIs
  • Marketing and transactional emails
  • Integrated drag and drop visual content editor
  • A/B testing for email
  • Email preview mode
  • Features for marketing and transactional SMS
  • Export of data for BI purposes
  • Data export for postal send-outs
  • Marketing automation with native and external triggers
  • Web tracking
  • AI-enabled predictive churn
  • AI-enabled CLV (customer lifetime value) scoring
  • RFM scoring
  • Add-on services for CXP
    • Contact data onboarding/monitoring/enrichment via 3rd party services

Add-ons

These are the add-ons available for Voyado Engage.

Omni-channel functionality

  • POS integration APIs
  • Engage POS Accelerator (standalone POS window)
  • Email confirmation for purchases in physical stores
  • Store report
  • SMS-in service feature
  • Registration forms

Points*

  • Points calculation
  • Assignment of points based on behavior
  • Reward management with generation of vouchers
  • Tiers/member levels

*The legacy add-on Loyalty & Retention has been split into the add-ons Points and Incentives.

Incentives*

  • Personal promotions featuring multichannel promotions, code promotions and swipe
  • Interactions
  • Challenges

*The legacy add-on Loyalty & Retention has been split into the add-ons Points and Incentives.

Online ads

  • Dynamic segment exports to Meta Custom Audiences
  • Dynamic segment exports to Google Customer Match

Elevate integration

  • Cross product identification**

**This is a Connected feature and requires both VOYADO ENGAGE and VOYADO ELEVATE products.

Extended AI

Advanced retail-trained AI capabilities that boost your productivity and results.

  • Bonnie AI agent
  • AI-assisted reports
  • Churn prediction audiences
  • Product affinity
  • Dynamic product suggestions
  • AI-powered A/B testing
  • AI-assisted SMS copy

Onsite messaging

Publish dynamic content on your website, such as pop-ups and banners for membership sign-ups, consent collection, and targeted campaigns. Widgets for referral marketing.

  • Dynamic pop-ups and banners – Create personalized onsite campaigns for sign-ups, promotions, or consent collection.

  • Referral widgets – Enable referral marketing with shareable links that track invites and rewards.

  • Personalization – Use Engage data (segments, behavior, consent status) to tailor messages and timing.

  • Precise targeting & triggers – Show messages based on visitor behavior, page type, or audience segment.

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