Contact overview

Contact cards with custom data attributes

Ability to target audiences and save segments based on purchase behavior and contact data.

Financial, customer base, and communication reports

Dashboard

Consent management and data extracts for GDPR compliance

E-com integration APIs

Marketing and transactional emails

Integrated drag and drop visual content editor

A/B testing for email

Email preview mode

Features for marketing and transactional SMS

Export of data for BI purposes

Data export for postal send-outs

Marketing automation with native and external triggers

Web tracking

Predictive churn and CLV scoring

RFM scoring

Add-on services for CXP

POS integration APIs

Engage POS Accelerator (standalone POS window)

Email confirmation for purchases in physical stores

Store report

SMS-in service feature

Registration forms

Points calculation

Assignment of points based on behavior

Reward management with generation of vouchers

Tiers

Personal promotions featuring multichannel promotions, code promotions and swipe

Interactions

Challenges

Achievements

Dynamic segment exports to Meta Custom Audiences

Dynamic segment exports to Google Customer Match

Mobile page that presents an offer with a swipe to redeem

Cross product identification

Insights with AI (BETA)

Targeting by AI assisted targeting: Product affinity (BETA)

Targeting by AI assisted targeting: Purchase personas

Targeting by AI assisted targeting: Churn prediction audiences

Communication by AI assisted SMS creation

Communication by AI assisted A/B subject line test

Drag and drop email module for personal recommendations

Personal recommendations available via API