BigCommerce is an e-commerce platform that provides software as a service services to retailers. The company's platform includes online store creation, search engine optimization, hosting, and marketing and security for small to Enterprise-sized businesses.
The Engage app for BigCommerce offers a range of functionality, including:
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Keeping your customer database unified and up to date using automatic syncing. Customer profiles reflect real-time activity and preferences across all storefronts, enabling accurate personalization and segmentation.
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Enabling several types of transactional communication sent out from Engage
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Tracking purchases, returns, and cancellations with real-time syncing. This supports better segmentation based on order status, purchase frequency, and refund activity.
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Monitoring product views, cart activity, and browsing behavior to trigger relevant communication. Use this behavioral data to send abandoned cart and browse recovery emails that encourage conversion.
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Assigning and managing personalized discounts and promotion codes directly through Engage. Support for market-specific offers allows you to tailor incentives by region or segment, driving stronger engagement.
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Migrating (importing) customers and their orders into Engage from the BigCommerce app
The full documentation for the BigCommerce integration can be found here.
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